The use of ESG aims at representing and, above all, at measuring the ability of companies to calibrate and manage their impact in environmental, social and governance terms.
“It takes 20 years to build a reputation and five minutes to ruin it”. The process towards brand success.
Web Reputation, passing through the peculiar development of the Right to be Forgotten, and more generally, exploring the Brand Development we want us to explore these dynamics, more and more relevant to the development of the Digital era.
The digital dimension in the life of each of us is increasingly relevant. With the advent of ”social media”, in addition to great opportunities, various problems have also emerged, such as the circulation of unverified or false information that can have enormous consequences in people’s lives.
In the past few decades, sustainability has progressively gained importance even in the financial world: the acronym ESG, which means Environmental, Social and Governance, is used in rating an investment according to its sustainable features and is a key concept within the investment activity.